WEBINAR: Digital Marketing for Community Banks - Strategies that Work
This webinar explores proven strategies — from SEO and social media to targeted campaigns — that deliver measurable results without breaking the bank.
Webinar Details
Tuesday, May 26, 2026
1:00 pm ET, 10:00 am PT
$149, includes Live Event and Recorded Playback without expiration
Event Description
Community banks face unique challenges in digital marketing, often with limited budgets and resources. This webinar explores proven strategies — from SEO and social media to targeted campaigns — that deliver measurable results without breaking the bank.
We’ll focus on tactics that strengthen customer acquisition, deepen engagement, and promote high-risk banking services effectively online.
Key Takeaways:
Identify cost-effective digital marketing channels.
Optimize campaigns for community bank audiences.
Measure ROI on limited marketing budgets.
Balance compliance with creative messaging online.
Build digital credibility in competitive markets.
Instructor(s)
Erin O'Donnell
Co-Founder- American Cannabis Bankers Association
[email protected]
Erin O'Donnell, Founding Partner of the American Cannabis Bankers Association, Co-Founder of BankersHub and Co-Founder and former CEO of Bankerstuff oversees product innovation and education. She has over 30 years of experience in strategic event management, specializing in technology and online delivery of content.
Michael Beird
VP, Treasury Management - Southwest Capital Bank
Founding Partner - ACB
[email protected]
Michael Beird is the Vice President of Treasury Management for Southwest Capital Bank, a canna-friendly institution in New Mexico. Michael also co-founded the ACB after spending over a decade building BankersHub, the leading online education platform in financial services, in order to bring nationally renowned speakers to smaller financial institutions, community banks and credit unions through webinars, on-demand certifications and live-streaming from conferences and conventions. BankersHub launched the industry's first Cannabis Banking Professional certification in 2020 and is now leading the effort to bridge education and compliance between these two heavily regulated industries with his co-authoring the recent Wiley book, "Cannabis Banking: Legal Frameworks and Practical Solutions for Cultivating Compliance"